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Using PrintNet to Enforce Brand Standards
Client Type
A client with multiple office locations and numerous associates nationwide.
Challenge
The client holds their brand to an exceptionally high standard of quality and requires consistent execution of ordering and delivery. At the same time, individual associates needed flexibility to personalize certain materials for their own use. Layered on top of this is a strict internal budget.
How We Solved
Trabon leveraged the robust capabilities of PrintNet to build a solution that balanced brand control with individual flexibility. Certain design fields were locked down entirely, ensuring that logos, colors, fonts, and other brand-critical elements remained untouchable — no matter who was placing the order or from where. Within those guardrails, associates were given the freedom to customize the details that mattered to them, such as their name, title, and contact information on business cards and stationery.
Outcome
Beyond the platform configuration, Trabon worked closely with the client to find print solutions that upheld their quality standards without exceeding their budget. The result was a streamlined ordering experience that empowered every associate nationwide while giving the brand’s marketing and operations teams full confidence that their standards were being met consistently at every location.
